Scale across every market. Instantly.
By Softworx • Since 1986 • Guru in production since 2024
Multilingual AI Customer Service for International DTC Brands, Across Every Channel
Reach customers in their language, currency, and timezone. 97%+ accurate answers across web, email, SMS, WhatsApp, and phone, with shipping, duties, and returns logic built in.
No credit card. 7-day free trial. 90-day money-back guarantee.
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Tailored to your industry
Built for the way international DTC brands actually run
Multilingual without the headcount
Support customers in every market you sell to without scaling regional support teams.
Higher average order value
Recommend complementary products and answer product questions accurately to grow basket size.
Better post-purchase experience
Handle order tracking, returns, and exchanges instantly across high-volume seasonal spikes.
Consistent brand experience
Deliver the same premium voice and accuracy in every country you ship to.
Further reading
Inside multilingual, multi-currency support for international DTC
Make the case for your team
Transparent pricing. Clear comparisons.
Two pages your finance lead and your head of support will want before you commit.
From $71.25 a month
Multi-currency, multi-market DTC brands cannot absorb per-seat licensing on top of payment processors and shipping. Flat pricing scales with volume, not headcount.
See full pricingCompare vendorsGuru vs the alternatives
Most chat tools force you to choose between native multilingual and post-purchase depth. See how the Guru handles both against Intercom Fin, Zendesk, and Tidio.
Compare alternativesSecurity and compliance
Built for the regulated realities of international DTC brands
International DTC means handling PII across jurisdictions with different privacy regimes. EU data residency, GDPR alignment, and strict no-training-on-your-data policies are built in.
- Encrypted in transit and at rest
- GDPR, CCPA, and HIPAA aligned
- Regular audits and penetration testing
100% Self-Serve Onboarding
Three steps. Under five minutes.
- Step 1
Enter Your Website
Type in your business URL. Our Guru automatically reads your entire site and becomes an expert on your products, services, FAQs, everything.
- Step 2
Customize Your Guru
Match your brand colors, add your logo, and type any special instructions in plain English. Want it to greet visitors a certain way? Just tell it.
- Step 3
Go Live Instantly
Copy the snippet and paste it into your site. Your Guru is live and helping customers 24/7.
You got this. True self-serve, no need to make an appointment with us.
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